
Shopify Store Cost in India at a Glance
There is no single price for building a Shopify store because every business has different requirements.
A simple store may cost around ₹25,000–₹60,000 to set up when using a standard theme and limited customization. A growing ecommerce business may spend around ₹60,000–₹1.5 lakh, while a more customized store can go beyond ₹1.5 lakh, depending on design, development, integrations and product requirements.
These are practical budget ranges, not fixed Shopify prices. Your final cost to build a Shopify store will depend on what you need.
Shopify Subscription Cost in India
The Shopify subscription is the basic platform cost you need to run the store.
Shopify Basic
Shopify's India pricing currently lists the Basic plan at ₹1,499 per month when billed yearly. The monthly-billing price shown by Shopify is higher. The plan is designed mainly for solo entrepreneurs and smaller businesses.
For a new ecommerce business, Basic is often enough to get started with products, orders, inventory and an online storefront.
Shopify Grow
The Grow plan is currently listed at ₹5,599 per month when billed yearly. It adds features for small teams and supports up to five staff accounts.
This can make sense when your store has more people managing orders, products, customers and daily operations.
Shopify Advanced
Shopify currently lists Advanced at ₹22,680 per month when billed yearly. It is designed for businesses that need more advanced reporting, staff access, shipping features and international selling capabilities.
Most small businesses do not need this plan when they are just starting
Domain Cost for a Shopify Store
Your domain is your store's web address, such as yourbrand.com.
The price depends on the domain extension and the name you choose. Shopify states that the exact domain price is shown before purchase, and domain registration includes automatic renewal and WHOIS privacy protection when purchased through Shopify.
As a practical budget, keep around ₹800–₹2,500 or more per year for a common domain, depending on the extension and registrar.
A premium domain name can cost much more.
Shopify Theme Cost
Shopify provides themes that help you create the look and layout of your online store.
Free Shopify Theme
A free theme can be enough for a new business that wants to control its starting budget.
You can still customize colours, fonts, images, products and sections without paying separately for a premium theme.
Paid Shopify Theme
Premium themes can cost more but may offer additional layouts, sections and ecommerce-focused features.
The right choice depends on the products you sell and the experience you want to create. Buying an expensive theme does not automatically make a store successful
Shopify Design and Development Cost in India
This is where the Shopify development cost in India can vary significantly.
If you build the store yourself, your development cost may be low but you will spend your own time on setup, design and testing.
If you hire a freelancer or agency, the cost depends on the level of customization.
Basic Shopify Development
A basic setup may include:
Shopify account setup
Theme installation
Homepage customization
Product and collection setup
Basic navigation
Contact page
Payment and shipping setup
Mobile testing
A practical budget can be around ₹15,000–₹40,000 for this type of work.
Custom Shopify Development
A more customized store may require custom sections, advanced product layouts, special filters, third-party integrations and custom functionality.
Depending on the requirements, development can range from ₹50,000 to ₹1.5 lakh or more.
The final price should always be based on the actual scope instead of a fixed package
Product Upload and Catalogue Setup
Adding products is another cost that businesses sometimes forget.
If you have only 10–20 products, uploading them may be simple. But a store with hundreds of products needs more time for images, descriptions, prices, variants, SKUs, categories and collections.
What Product Upload Usually Includes
Product setup may involve:
Product names
Descriptions
Product images
Prices
Variants
Inventory
SKUs
Collections
SEO titles and descriptions
Depending on the number of products and the amount of work required, product upload may cost ₹2,000–₹15,000+.
Shopify Apps and Integrations
One advantage of Shopify is its large app ecosystem, but some useful apps come with monthly charges.
You may need apps for:
Reviews
WhatsApp
Email marketing
Product filters
Loyalty programs
SEO
Shipping
Inventory
Abandoned carts
Customer support
A small store may spend ₹1,000–₹5,000 per month on apps, while stores with more advanced requirements can spend considerably more.
Do not install apps simply because they look useful. Too many apps can increase costs and sometimes affect store performance.
Payment Gateway and Transaction Fees
Payment costs are separate from the Shopify subscription.
If you use a third-party payment provider, the provider may charge its own processing fees. Shopify also applies third-party transaction fees depending on the plan and payment setup. Shopify currently lists 2% for Basic, 1% for Grow and 0.6% for Advanced for third-party payment providers on its India pricing page.
Shopify's help documentation also explains that third-party transaction fees can apply when a third-party payment provider is used.
Because payment-provider charges can vary, check the current rate from your chosen gateway before calculating your final selling cost.
Shopify Shipping and Other Integrations
Your Shopify store may need to connect with shipping companies, accounting software, marketplaces, CRM systems or other business tools.
For example, an ecommerce business may need:
Shipping integration
WhatsApp integration
GST or accounting tools
Inventory software
Email marketing
CRM
Marketplace integration
Some integrations are free, while others charge monthly fees or setup charges.
Shopify Store Maintenance Cost
Launching the store is only the beginning.
You may need regular maintenance for:
Product updates
Theme changes
App updates
Broken links
Technical fixes
New sections
Security checks
Speed improvements
SEO updates
A small store may budget around ₹3,000–₹10,000 per month for ongoing support, while larger stores may need a dedicated maintenance arrangement.
Shopify Marketing Cost in India
A store can be technically perfect and still receive very few visitors without marketing.
Your marketing budget may include:
SEO
SEO helps your store appear for relevant Google searches. Costs can vary depending on the number of products, competition and the level of work required.
Google Ads and Social Media Ads
Paid advertising can help bring visitors faster, but your actual budget depends on your products, audience and campaign goals.
Content and Social Media
Product photography, social media content, email marketing and promotional campaigns can also become part of your monthly ecommerce budget.
Marketing should be treated as a separate cost from Shopify development.
Shopify Store Budget Comparison
Store Type
Approx. Setup Budget
Suitable For
Starter Store
₹25,000–₹60,000
New or small businesses
Growing Store
₹60,000–₹1.5 lakh
Growing ecommerce brands
Advanced Store
₹1.5 lakh+
Custom and larger stores
Starter Shopify Store Budget
A starter store could include a Shopify Basic subscription, domain, free or affordable theme, basic customization, product setup and essential payment/shipping configuration.
Example Starter Budget
Shopify subscription: Based on current plan
Domain: ₹800–₹2,500/year
Theme: Free or paid
Development: ₹15,000–₹30,000
Product upload: ₹2,000–₹5,000
Apps: ₹1,000–₹2,000/month
Initial marketing: ₹5,000–₹10,000
A practical first-year budget may therefore fall around ₹30,000–₹60,000+, depending on your exact requirements.
Growing Shopify Store Budget
A growing store may need a better theme, more product uploads, advanced apps, custom sections and stronger marketing.
Example Growing Budget
A business could spend around:
Development: ₹40,000–₹80,000
Theme and customization: ₹10,000–₹30,000+
Product setup: ₹5,000–₹15,000
Apps and integrations: ₹2,000–₹7,000/month
SEO and marketing: ₹10,000–₹30,000+/month
Maintenance: ₹5,000–₹10,000/month
This can put the overall investment around ₹60,000–₹1.5 lakh or more, depending on the project.
Advanced Shopify Store Budget
An advanced store usually needs more than a standard theme setup.
It may include custom design, advanced product filters, multiple integrations, custom functionality, international selling, large catalogues and ongoing technical support.
Example Advanced Budget
Development alone may reach ₹1 lakh–₹3 lakh+, while apps, integrations, marketing and maintenance can add significantly to the ongoing cost.
For larger businesses, Shopify Plus is another option. Shopify currently lists Shopify Plus from ₹1,75,000 per month on a three-year term in India, while a one-year term is listed at ₹1,90,000 per month.
Shopify Website Cost vs Shopify Development Cost
These two costs should not be confused.
Shopify website cost usually refers to the overall investment needed to run and grow the store, including the platform, domain, apps, development and marketing.
Shopify development cost mainly refers to the money paid to a developer, freelancer or agency for creating and customizing the store.
For example, you may pay ₹40,000 for development but still have separate yearly costs for Shopify, domain, apps, payment processing and marketing.
How to Reduce the Cost of Building a Shopify Store
You do not always need an expensive setup.
Start with a suitable Shopify plan, use a free theme if it meets your needs, install only essential apps and avoid unnecessary custom development.
You can also launch with a smaller product catalogue and add advanced features later as sales grow.
The goal should be to spend money where it improves the customer experience or supports business growth.
What Affects the Cost to Build a Shopify Store?
The biggest factors include:
Number of products
Design requirements
Theme selection
Custom development
Payment gateway
Shipping integration
Third-party apps
Product upload
SEO requirements
Marketing
Ongoing maintenance
This is why two Shopify stores selling similar products can have completely different budgets.
Build Your Shopify Store with TZAP Marketing
If you are planning to launch a Shopify store but are unsure about the design, development or SEO side, TZAP Marketing can help.
Our team can help with Shopify store setup, website design, product page optimization, SEO, integrations and ongoing improvements. Instead of choosing features you may not need, we can help you plan a store based on your products, audience and business goals.
Whether you are starting a small online store or building a larger ecommerce website, TZAP Marketing can help you create a practical Shopify setup with a clear budget and growth plan
Conclusion
The subscription fee is just one line in the budget. Domain, design, development, apps, payment processing, product uploads, integrations, maintenance, and marketing all shape the final number. Starting lean keeps early costs in check — and as sales grow, you can reinvest in better design, automation, and marketing. Build the budget around what your business actually needs, not around features you might never use.
Frequently asked questions
How much does a Shopify store cost in India?
A basic setup typically runs ₹25,000–₹60,000, while growing and advanced stores can cost ₹60,000–₹1.5 lakh or more depending on customization, apps, and marketing
What's the monthly Shopify cost in India?
The subscription itself starts at ₹1,499/month (yearly billing) for the Basic plan. Apps, payment processing, marketing, and maintenance are separate ongoing costs.
How much does Shopify development cost?
Basic development starts around ₹15,000–₹40,000; custom builds run ₹50,000 to ₹1.5 lakh or more, depending on scope.
Is Shopify cheaper than a custom-built ecommerce site?
Shopify usually reduces technical overhead since hosting, checkout, and store management are built in — but your total cost still depends on development, apps, and marketing choices.
Do I need to buy a domain separately?
Yes, for a custom domain. Pricing depends on the name and extension you choose.
